Straight answers

Questions people ask

What it does, what it needs from you, when you get in and what happens to your data. Where we do not know yet, it says so.

The product

What is Tallo?

You upload a photo of your product and write a line or two about the ad you want. Tallo builds the still shots first, so you can see what you are getting before anything moves, then animates them into clips. Every shot keeps the same look, which is the part that usually falls apart when people do this by hand.

What do I need to give it?

One clear photo of the product and a sentence about what the ad should do. A brand colour or a reference image helps but is not required. You do not need a script, a storyboard or a shot list.

Do I need to be a designer or a video editor?

No. If you can describe the ad you want in a sentence and upload a photo of the product, that is the whole job.

Can I change a single shot without regenerating the whole ad?

Yes. Shots are separate pieces of work that share one locked style, so you can redo the third frame and the other five stay exactly as they were. This is the main reason the tool builds keyframes before it animates anything.

What formats does it produce?

Vertical for Reels, TikTok and Stories, square for feed, and landscape. The same brief can be rendered into more than one without starting again.

Who owns what comes out of it?

You do. We do not claim rights over your product photos or over the ads you generate from them, and we do not use your material to train anything.

Getting access

When does it launch?

It is in private testing right now. Invites go out in batches, oldest signups first, so joining early does move you up the queue.

How long is the wait?

We cannot promise a date, and we would rather say that than invent one. Batches go out as we are confident the tool holds up for more people at once. What we can promise is the order: oldest first, no queue jumping.

Can I get in sooner?

If you have a real product and are willing to tell us what breaks, write to us and say so. Feedback is worth more to us right now than another name on the list.

Pricing

What does it cost?

We have not settled on pricing yet. Whatever it turns out to be, people on the waitlist see it first, and nobody is charged without picking a plan.

Will there be a free tier?

Generating video costs us real money per clip, so an unlimited free tier is not something we can honestly offer. There will be a way to try it before you pay.

Why is generating video expensive at all?

Because the models bill per second of output, not per request. We wrote up the actual per-model numbers, including the setting that quietly multiplied one of our own bills by six, in a post on the blog.

Your data

What happens to my email address?

We use it to send your invite and the occasional note about what we have built. That is all. We do not sell it, we do not share it, and every email has an unsubscribe link. The privacy page spells out exactly what we store.

Where is my data stored?

In the EU. The site runs in Vercel's Frankfurt region and the database is hosted in the EU. There is no analytics, no advertising pixel and no tracking cookie on this site, which is why you have not been asked to accept anything.

Who is behind Tallo?

Speakwise GmbH, a company in Lower Saxony, Germany, that builds AI voice agents and automation. Full company details are on the imprint page.